Pharma Communications In Times Of Crisis

18/06/2020 to 18/06/2020
2:00 pm to 3:00 pm

Zoom Drop-In Event

We are delighted to welcome Barbara Schädler, Head of Global Communications, Roche and a Member of their Extended Executive Committee. She is also a founder member and Deputy Chair of GWPR Deutschland.

Roche, based in Basel Switzerland, is the world’s largest biotech company and currently at the forefront of innovating and producing COVID-19 PCR and antibody tests as well as running a clinical trial to fight severe COVID-19 caused pneumonia.

The topic for the Drop-in event will be “Pharma Communications in times of Crisis” and will be run as a Q & A session; moderated by Maja Pawinska Sims from PRovoke (previously the Holmes Report).

We are sure Barbara will have some fascinating insights to share on communications during the current Coronavirus crisis, reputation in the pharmaceutical industry and her own personal journey.