Inside Stories to feature ‘Dragon Slayer’ Lottie Whyte

Published 20th Sep 2024

 

GWPR is excited to host a 30-minute conversation featuring Maja Pawinska Sims, Associate Editor of EMEA at PRovoke Media, and special guest Lottie Whyte, Founder & CEO of MyoMaster, a sports recovery brand for professional athletes.

Following Lottie’s impressive appearance on the BBC TV Business programme Dragons’ Den – where she earned the nickname ‘Dragon Slayer’ for her quick comebacks and unwavering belief in MyoMaster – Lottie has become a highly sought-after speaker and an expert on resilience, leadership, human optimisation, and entrepreneurship.

Before becoming an entrepreneur and scaling MyoMaster to an impressive ÂŁ5 million run rate in just three years, Lottie spent a decade overseeing new business, marketing, and personnel across multiple communications companies. At just 27 years old, she was headhunted to join the board of M&C Saatchi PR.

During this 30-minute conversation, Maja and Lottie will explore how female leaders can supercharge their Q4s and lay the foundations for a successful future.

 

You can see how Lottie and her partner handled the Dragons and secured their funding here: