Events

Now or Never – Shaping the future with Gen Z

29/10/2025 to 29/10/2025
1:00 pm to 2:00 pm

Virtual

GWPR Virtual Fireside Chat with Amanda Edelman

There’s always a moment to jump – and you know it when it comes. For Amanda Edelman, that meant leaving a start-up career to join the family business: Edelman, the global communications firm founded by her grandfather and now led by her father as CEO. Today, Amanda heads the Chicago office and co-leads Edelman’s Gen Z Lab.

Join us for a virtual fireside chat with Amanda Edelman, moderated by Cornelia Kunze, GWPR executive board member, president of GWPR-Germany, and former Edelman executive for 20 years.

Together, Amanda and Cornelia will explore:

  • Career paths and bold choices
  • Why Gen Z values matter in a time of disillusionment
  • The role of Edelman’s Gen Z Lab in advising brands and businesses
  • How Gen Z in the workforce is shaping the future of our industry

Bring your questions – this conversation will be lively, unscripted, and anything but predictable.