Global Women in PR and Opinium Research have released the findings of the GWPR Annual Index 2025. This report reveals that while progress toward gender equality in public relations continues, it remains slow and uneven.

The study, which surveyed over 550 senior female PR professionals worldwide, highlights that male-dominated boardrooms have dropped from 61% in 2024 to 51% in 2025, showing steady improvement. However, 85% of respondents believe more must be done to ensure women have greater boardroom presence, as familiar barriers, such as caring responsibilities, inflexible working practices, and lack of transparency, persist.

The Annual Index 2025 was conducted by Opinium Research between July and September 2025, capturing the voices of women across agency, in-house, freelance, and independent roles in more than 20 countries. The Index measures trends in flexible working, leadership representation, harassment, and DE&I priorities across the PR industry.

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