GWPR Russia Support Female Colleagues

Published 25th Apr 2020

Association Global Women in PR Russia will support female colleagues who lost their jobs

The Russian branch of Global Women in PR has launched a program to support women in the communications industry who are experiencing a difficult life situation – #GWPRHelp.

It is obvious that job cuts in PR have already begun, both in companies and agencies, and there will be quite a few in the near future.  The association’s project is aimed at helping to solve the issues of further professional development and employment of women in the communications industry. The support program includes:

– Individual mentor support from association members and partners on professional topics, including career development.

– Career and psychological counseling as well as live broadcasts from leading communications market experts.

– Training from GWPR Russia partners: pro bono participation in courses and pro bono sessions from the faculty of “Reputation Management” at the Moscow School of Communications MACS (online lecture hall); as well as free access to online training of QAcademy and accelerator Future Communicators.- Weekly selection of relevant vacancies from HeadHunter.

Natalia Bucelnikova, Founder Buman Media, co-founder of GWPR Russia:

“We are excited to launch the program and sincerely hope it will make an impact on those colleagues in need. In the first two days of the launch we received dozens of requests for professional development, career and psychological support ,which we already matched with our mentors and consultants. We are thankful to all our members, partners and consultants who agreed to help and are offering further support. In hard times like today we feel a great need for unity in all kinds of communities including PR.  We are quite positive that this initiative will be supported by GWPR global colleagues and rep offices around the world”.

Evgenia Skobeleva, Сountry manager at Grayling Russia, co-founder of GWPR Russia:

“Female leadership is not just about driving the business upwards. It is about compassion, inclusion, complicity and unity, especially in the turbulent situation, when it is so important for everyone not to feel isolated or detached. We at GWPR Russia are determined to share the knowledge, connections and resources as means of support and care to those in the need. This is what we are after. And we hope that as we get closer and more united as #girlpower, together we will overcome all hardships that 2020 brought to life”.

To participate in the support program, all those who are interested can apply for support at the GWPR Russia group on Facebook.


GWPR Russia